There’s a whole new evolution going on in fintech.In fact, this is not so much a new evolution as a return.After experiencing the wild growth of the Internet era, fintech players began to think about what is the real meaning of fintech proposition.Through the exploration of the head players represented by Jingdong and Ali, we can see this very clearly.However, no matter what way, no matter what state, the deep integration and connection between fintech and the real economy has become an inevitable and trend.Many people will attribute this evolution of fintech to the regulation of Internet finance and fintech.In fact, in addition to the correction brought by regulation, the exploration and evolution of fintech itself is the fundamental reason for the emergence of such a development state.In the past, when we think of fintech, we usually think of the simple combination of “financial” and “technology”;Now, when we think of fintech, we usually think of the deep fusion of “financial” and “tech” elements.

Through in-depth analysis, it is not difficult to see that the most fundamental reason for these two completely different understandings of fintech lies in the profound changes taking place in the two elements of “finance” and “technology”.It is precisely because of the continuous development and evolution of the two elements of “finance” and “science and technology” that they get rid of the stereotype of simply adding together in the era of Internet finance and enter a new era of deep integration.When the two elements of “finance” and “technology” begin to deeply integrate, a new era of financial technology in a real sense is really coming.

Fintech is no longer an either-or “two sides”. For fintech, its players are not only the technology players represented by Jingdong and Ali as we see, but also the traditional financial players represented by banks, securities and insurance.One of the most immediate consequences of the differences among fintech players is that tech players perceive fintech as partial to tech, while financial players perceive fintech as partial to finance.One of the most immediate results of this state is that fintech is always in an either-or state of development.But is fintech really such an either/or situation?Is it true that “finance” and “technology” cannot be deeply integrated?At least from the current development of fintech, the so-called “finance” and “technology” are not incompatible, the so-called fintech is not an either/or existence.When the development of fintech begins to enter a new era, it is more of a development state with both “finance” and “technology” elements.

The intrinsic reason for the evolution of fintech is that the two elements of “finance” and “technology” have found the right way and method to integrate and combine.When the two elements of “finance” and “technology” begin to merge deeply, we will see that the fintech is no longer just an either/or existence, but a combination of both financial and technological elements of the existence.When fintech becomes such a new form, its development will no longer be one-sided and incomplete, but become a comprehensive and closed-loop state.

Fintech is no longer the “harvester” of traffic. In addition to some internal connection with its own evolution, another important reason for the emergence of fintech is that players continue the thinking and logic of the Internet era, follow the evolutionary ways and methods of Internet species, and finally let it come to people.As we all know, according to the development mode and method of Internet, traffic plays a relatively key function and role in one of them.We can see this very clearly when looking at the development of Internet finance.If we think of Internet finance as a tool to harvest end-C traffic, then fintech is more of a tool to harvest end-B traffic.However, no matter harvesting the traffic of C end or B end, fintech cannot be perfectly interpreted, or even the two elements of “finance” and “technology” that constitute fintech.

In order to make the development of fintech evolve and make new breakthroughs, it is necessary to abandon the thinking of traffic and say goodbye to the practice of merely pursuing traffic as the ultimate.Through the current development of fintech, we can clearly see that it is no longer a simple tool for harvesting flow, but a new way and means to enable and transform entities, and a new species that has achieved deep integration with industries and industries.I have to say, this is the most real fintech, this is the essence of fintech.When fintech really gets rid of its dependence on traffic, and when fintech gets rid of the constraint of traffic, its development can truly bid farewell to tradition and enter a new stage of development.Only when fintech is no longer the “harvester” of traffic can it truly return to entity and empower entity, and its development can truly return to the right path.

Fintech is no longer a “third party” floating on the surface. All along, we have emphasized that the essence of finance is to return to the entity and empower the entity.In the same way, as the technology industry enters a new phase of development, we also associate it with a return to physical, enabling entity.One of the big reasons why we keep saying this is that “finance” and “technology” don’t do it.Similarly, fintech, which is composed of them, also fails to return to entity and empower entity in the true sense.If fintech is just like this, then its development will not be able to achieve long-term development in any case, and its development will not be able to return to the essence in a real sense in any case.When the development of fintech begins to enter a new stage of development, especially when fintech begins to find new ways and methods to return to the entity and empower the entity, we can see that fintech no longer exists outside the industry, no longer exists above the industry, but has become a deep integration with the industry and deep connection with the industry.Fintech is no longer a superficial “third party” and an “insulator” independent of the industry. Instead, it has become a detail of the industry and a presence throughout the development of the industry.It has to be said that this is the most real look of fintech, this is the real function and significance of fintech should have.When fintech really participates in the industry as a participant and constructor, its functions and roles can be given full play, its development can really get on the right track, it can really get rid of the stumbling block of the Internet finance era, and it can have a new evolution.

Fintech is no longer the “coat” of the Internet. In fact, fintech and Internet finance have many origins.In a sense, fintech is the “coat” of Internet finance.Just looking at the types of fintech players, we can see a hint of this.If fintech is just the “coat” of Internet finance, if fintech is just the cover of Internet finance, then its development will not be able to achieve long-term development, its development will still follow the footsteps of Internet finance.When the development of fintech enters a new stage of development, what we see is that the relationship between it and the Internet begins to be gradually clarified, and the boundary between it and the Internet begins to be gradually distinguished.At least from the current development of fintech, it is no longer the “coat” of the Internet, but has become an existence with its own distinctive characteristics.The author believes that one of the important reasons why fintech can get rid of its dependence on the Internet is that it has found the best way and method to integrate finance and technology.The current fintech is no longer limited to “finance” or “technology”, but has become an existence with both “finance” and “technology” elements.

The idea of having both “finance” and “technology” is to find the commonality between the two elements.In my view, the common quality of both “finance” and “technology” is digital.No matter for finance, or for technology, they can find their own shadow in digital.Therefore, when digitalization becomes the connection point between finance and technology, the two seemingly unable to achieve deep integration become one that can achieve deep integration and can be applied to industries and industries.When fintech enters such a development stage, its development can really make a breakthrough.Otherwise, fintech is still a “double-sided person”, still a “coat” of the Internet, still unable to break out of the past development logic.When the past pattern of development cannot continue, the fintech development will still be reshuffled again.When fintech is no longer the “coat” of the Internet, but has its own characteristics, its development can truly enter a new stage of development.

Conclusion

For fintech, a whole new evolution is taking place.In such a new stage of development, fintech is no longer what we thought it was in the past. Fintech is no longer what we saw in the past. Fintech is saying goodbye to itself yesterday.Only by recognizing the evolution of fintech and finding the new development opportunities derived from such evolution can it truly get rid of the hindrance of traditional finance and Internet finance and truly become a brand new species.