Industrial Internet, a two-way journey of “industry” and “Internet”

Even in the industrial Internet era has come under the general background, people’s understanding of it is still short.The most direct result of such an understanding is that we see the emergence of various industrial Internet platforms.If we must find the characteristics of these Internet platforms, to the industrial end as the starting point, is undoubtedly one of its biggest characteristics.Obviously, if the industrial Internet is just the Internet of the industry, then the so-called industrial Internet may not need to take too much trouble, just need to copy people’s experience in the era of consumer Internet to the industrial Internet.We can be sure that industrial Internet is not just industrial Internet in a simple sense, but has deeper connotation and significance.

Different from the Internet, which only regards the industrial Internet as the Internet of industry, the new attempts of the Internet giants in the industrial Internet have opened up new ways and methods for us to think and look at the industrial Internet.In many cases, they are not only pursuing the Internet of the industry, but also pursuing a deeper and comprehensive connection between the industry and the Internet.To swim deep into the entity, to become a member of the entity, has become the most authentic footnote.In the past, such a connection between industry and the Internet would never have been possible.In the eyes of many Internet players, the so-called industry is just their competitors.Whether it is e-commerce players or other types of Internet players, their ultimate goal is to gather as much traffic as possible on their own platforms. In the end, what we see is that Internet players thrive and industrial players wither.

When the competition for traffic comes to an end, especially when the function and role of the Internet in improving efficiency begins to decline, just in such a way that the Internet becomes stronger and the industry diminishes, it has been unable to obtain long-term development.The industrial Internet was born under such a background.If we have to make a summary of the industrial Internet, it is more like a process of collaborative development and symbiosis between the Internet and the industry.

When we think of the Internet, the first thing that comes to mind is the many connections it has created with every aspect of our lives.When various Internet modes begin to appear in our life, our life style begins to undergo a profound change.It can be said that the Internet has changed a lot for us C-terminal users.If there is a summary of such a change, the shift from offline to online is undoubtedly one of the most important aspects.However, we should also see that the Internet has only changed the behavior habits and consumption mode of the C end, but the products and services that the C end users get have not changed much.If it is in the general background that the needs of users at the C end have not changed too much, the classic sense of the Internet model does have certain effects.Once the needs of C-side users began to change, the classic Internet model began to break down.The industrial Internet was born under such a background.

If we make a summary of the industrial Internet, we can clearly see that it is more about modifying and making up for the Internet, and it is more about reshaping and transforming the Internet.It is mainly to do those classic sense of the Internet model does not do, so as to meet the new needs of C users.So what exactly is the classic Internet gamer not doing?In my opinion, it is undoubtedly a major aspect to transform the B end and derive new products and services from such transformation.Therefore, if it is necessary to summarize the industrial Internet, it is undoubtedly a major aspect to make up for and amend the classic Internet.Only after such a stage of development, the new demand of users at the C end can be satisfied, and the supply and demand at both ends can reach a new balance.From this point of view, the so-called industrial Internet is not just a simple industrial Internet, but a remedy and correction for the Internet.

Industrial Internet, the rise of a new industry when the industrial Internet just emerged, many people looked at it, just as an Internet player to maintain their own status and scale of the way and means, its value and significance of existence, with the past we see those “Internet +” model there is not much difference.Therefore, many players just regard the industrial Internet as the continuation of the Internet, just regard the industrial Internet as the “second Internet”.Practice has proved that merely classifying the industrial Internet into the category of the Internet will only lead it into a dead end of development.In fact, the so-called industrial Internet is not the continuation of the Internet, although it still has the word “Internet” in the word, can not offset its uniqueness and innovation.I think the industrial Internet is a process of the rise of a new industry rather than a continuation of the Internet.After the industrial Internet phase, we will see the rise of many new industries that will replace the era dominated by the Internet industry.

In such an era, it is difficult for us to see the classic sense of the Internet player, we hardly see the classic sense of the industry player, instead of a both Internet and industrial characteristics, Internet and industry to achieve a deep integration of the new industry player.If I have to make a summary of the industrial Internet, I prefer to see it as a process of the rise of a new industry.Many people may simply believe that the rise of the so-called new industry is just a simple integration of the Internet industry and traditional industry, and only a simple empowerment and transformation of the traditional players by Internet players.If only to look at the industrial Internet from such a perspective, it is also unable to fully understand the connotation and significance of the industrial Internet.

In my opinion, the rise of the so-called new industry is not just a process of the decline of the Internet and the rise of traditional industries, but a process of deep integration and symbiosis of the Internet and traditional industries.At this stage, the relationship between the Internet and traditional industries is no longer competitive with each other, but collaborative and deeply integrated with each other.After experiencing the stage of industrial Internet, the virtual economy represented by the Internet and the real economy represented by the traditional industry will no longer be clear-cut, but deeply integrated.In this case, the new unitary structure of the industry will replace the dual structure of the Internet era, thus bringing the development of the industry to a completely new stage.

Industrial Internet, the derivative of a new business, can not grasp its true connotation and significance in any case if we only treat industrial Internet with the Internet of industry.One of the important reasons for such a judgment is that there is no derivation and emergence of new business models in such an industrial Internet.Some might say that the Internet of the industry has shifted the object of transformation from end C to end B.Yes, the Internet of the industry, indeed achieved.However, if viewed from the essence, its development mode dominated by traffic acquisition and harvesting has not changed fundamentally.When the industrial Internet lacks the support of new businesses, especially when the industrial Internet still operates in the classic sense of the Internet, its development cannot be sustained in any way.In order to make the industrial Internet go further and take a completely different development path, it must derive a new business paradigm, form a new business model, and get rid of its dependence on the Internet model.

From this point of view, industrial Internet is a process of new commercial derivation.When the new business replaces the classical Internet business, especially when the industrial Internet constructs a complete and sustainable closed loop, its development can truly enter a new stage of development.If it is necessary to summarize the industrial Internet, it must be a process of new business derivation and maturity.

From a broad perspective, the industrial Internet era will bid farewell to the development model dominated by platforms and centers in the Internet era, and de-platformization and decentralization will become the mainstream of new business in the industrial Internet era.From a small point of view, industrial Internet will be derived from the combination of virtual and real, factory direct supply as the representative of many new models.Both the black light factory represented by intelligent manufacturing and the new experience mode represented by the metauniverse and web3.0, which have attracted many Internet giants, can be classified into the category of new business.With the support of these new businesses, the internal nature of the industrial Internet is not just a wordplay of the classic style of the Internet, but a unique internal existence with entirely new elements, processes and mitigations.Such a new existence is the real face of the industrial Internet, rather than just a synonym for the Internet.

Conclusion

Just to view industrial Internet from the traditional perspective and develop industrial Internet, it is impossible to make it get rapid development in any case.This is the concept of industrial Internet appeared for so many years, but has been unable to achieve a breakthrough in the key reason.Only by jumping out of the shackles of the original thinking and looking at the industrial Internet from a new perspective, can the development of the industrial Internet really be brought to a new stage of development.At this time, you will find that the so-called industrial Internet is not just the industrial Internet in a simple sense, let alone the industrialization of the Internet in a simple sense, but a new existence with new connotation, new business, new technology as the support.

 

 

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