Perhaps, today, people’s understanding of the industrial Internet is still very different. Some people think that the industrial Internet is the continuation of the development model of the Internet; Others believe that the industrial Internet is a completely new existence. It is because of people’s understanding and knowledge of the industrial Internet, so we can see so many industrial Internet players, we can see the chaotic development of the industrial Internet.

In addition, such a vague understanding of the industrial Internet also makes the development of the industrial Internet fall into a state of chaos. Even up to now, the development direction of the industrial Internet is still vague, and people still can’t find a relatively clear way to develop the industrial Internet.

If we think deeply and explore the new development ideas of industrial Internet, it will be very obvious that the so-called industrial Internet is not just a simple copy of the traditional development mode, but a completely new existence. To realize this, and to look for a new way of industrial Internet development, perhaps we can really find a new way of industrial Internet development.

Under this background, the development of the industrial Internet can get rid of the current chaotic state of development and enter a relatively clear state of development. Thus, the development of industrial Internet can enter another stage from one stage to another. Looking back at the exploration and practice of the current industrial Internet players, we can clearly see that the industrial Internet is not just a simple copy of the traditional Internet model, but a new existence with its own connotation and development logic. Understanding and rationalizing the profound logic behind this development, we can really bring the development of industrial Internet into a new stage of development.

Industrial Internet, twin is a new industry

Simply defining the industrial Internet as the existence of the Internet or the existence of the traditional industry cannot explain it perfectly. From this point of view, it is not appropriate to regard the industrial Internet only as the existence of an Internet player to maintain its own status, or as the existence of a traditional industry player to fight a recovery. Standing in the perspective of the new industry to examine and look at the industrial Internet, and look for the development of industrial Internet and methods, can really bring the development of industrial Internet into a new stage of development.

In a sense, one of the most important reasons why the industrial Internet is “new” is that, after its baptism and transformation, the twin of the industrial Internet is neither an existence represented by the Internet nor a existence represented by the traditional industry, but a brand new industrial existence. Such a brand new industry exists, has the characteristics of the Internet, the characteristics of the traditional industry, the characteristics of the virtual economy, the characteristics of the real economy.

When the industrial Internet has such a form and characteristics, its development can really enter a new stage of development. Taking this as a model, we will look at the exploration and practice of the current industrial Internet players, it is not difficult to find that many players will either define themselves as the existence of the Internet, or define themselves as the existence of the traditional industry, or define themselves as the existence of the virtual economy, or define themselves as the existence of the real economy.

It can be seen that no matter which definition, in fact, is not comprehensive, is unable to perfect interpretation of the industrial Internet. Only by defining industrial Internet in a new form that combines both Internet and industry, and both virtual and physical, can we grasp the true connotation of industrial Internet and perfectly interpret the essence and original meaning of industrial Internet. Otherwise, the so-called industrial Internet is bound to fall into the vicious circle of the development of the Internet model and the traditional model.

The industrial Internet has spawned new businesses

Every era has its own business model. Only when new business models are derived, can the development of industrial Internet form a perfect closed loop. This is true in the era of consumer Internet, and it is also true in the era of industrial Internet. One of the most important reasons why we say that the industrial Internet is a new existence is that its business model is new, and the business built on such a new business model is new. Without the support of innovative business models, the so-called industrial Internet is still a traditional and outdated existence.

The same is true for the industrial Internet. However, from the exploration and practice of many so-called industrial Internet players, they are still either continuing the Internet style business model, or still maintaining and continuing the traditional sense of business model. No matter what kind of business model, in fact, can not perfectly explain the industrial Internet, can not perfectly support the industrial Internet.

Only by truly supporting the development of industrial Internet with new business models can the development of industrial Internet be truly brought to a new stage of development.

If it is necessary to make a summary of the new business model in the era of industrial Internet, it is the key to ensure the sustainable development of industrial Internet to meet the new demand on the basis of new supply and demand, coupled with a new model of supply and demand connection.

To be specific, the new supply requires industrial Internet players to complete the transformation of the upstream industry; The new demand is the need for industrial Internet players to meet the new needs of users; The new supply and demand relationship is the need to construct a decentralized, de-platformized, seamless connection from the industrial end to the consumption end of the new supply and demand model.

When the industrial Internet is supported by such a set of new businesses, its development has entered its own development cycle. If we just blindly optimize and organize the traditional business model without really forming a complete set of business models, then the so-called industrial Internet is still old, traditional, and without any new ideas.

The industrial Internet gives birth to a new life

The key to measure whether a species is mature and perfect is whether it really brings people’s production and life into a new stage of development and whether it really forms a complete life style. This is true in the traditional era, but it is also true in the Internet era. When it comes to the industrial Internet, the same is true. If we must look for another measure of industrial Internet, whether it breeds a new way of life, is also another important aspect worth our thinking and attention.

In traditional times, people’s life style is mainly offline; In the Internet era, people’s life style is mainly online.

If it is necessary to make a summary for the life style of the industrial Internet era, the author believes that the life style of the industrial Internet should be dominated by the deep integration of online and offline, and the perfect connection between online and offline.

In other words, in the industrial Internet era, people will form a new way of life in which online and offline coordinate and promote each other. In such a new way of life, people’s social, consumption and a series of needs will have a profound change. If a summary of such a change is made, the mutual integration of online and offline, the perfect fit between online and offline, is the direct reflection of such a new way of life.

The emergence of the metaverse is, in fact, the direct embodiment of such a state of development.

With the continuous and in-depth development of the industrial Internet, we will also see the emergence of more new life styles similar to the meta-universe. When people’s production and life style is filled by these new online and offline deeply integrated life style, the industrial Internet era in a real sense can come, and people’s production and life can truly enter a new stage of development.

conclusion

It is inappropriate to define industrial Internet only in terms of traditional industries, modes and lifestyles. In fact, the real sense of the industrial Internet, is a completely new existence. Only by recognizing this point and finding the correct development mode and method of industrial Internet can the development of industrial Internet really jump out of the traditional mode and enter a new stage of development.